Sony VG-C4EM Vertical Grip ($398) is designed for Sony a7R IV mirrorless cameras. It offers both double battery capacity and a more comfortable grip when shooting in the vertical orientation. It offers both double battery capacity and a more comfortable grip when shooting in the vertical orientation. Back in April, Sony quietly updated its a7R IV, bumping the quality of its rear display and renaming it the a7R IVA, in keeping with manufacturers’ tendency to choose model names that follow no The Sony A7R IV’s subtle design tweaks make it handle better than the A7R III (which can still be found on sale), and it has an impressive set of specs that include being able to shoot 4K video at up to 30 frames per second (and 1080p up to 120), continuous shooting speed of 10 frames for stills, dual UHS-II memory card slots and 5-axis in-body image stabilization, the A7R IV rewrites the The A7R IV's new AI-driven AF subject recognition is a "turning point", says Sony. (Image credit: Sony) The bigger news from Sony’s perspective is its new AI-powered subject recognition autofocus system, made possible by a new dedicated AI Processor working alongside Sony’s BIONZ XR processor to deliver insect, car/train and airplane recognition, animal/bird head and body recognition, not According to the update product specifications, both the a7R III (model: ILCE-7RM3A) and a7R IV (model: ILCE-7RM4A) have improved rear LCD panels, up to 2.36 million dots compared to the 1.44 million dots in the original models. Sony notes in the the battery life of the updated cameras has dropped slightly (10 shots) when using the LCD panel. With 61 Megapixel sensor, the Sony a7R IV is great for hybrid shooters. The big question is if all of the features are worth $3,500 to you. The Sony a7R IV offers more to hybrid shooters than any other camera before it. For $3,500, the a7R IV combines a 61 Megapixel resolution image sensor with 6K oversampled video for capturing UHD 4K. .

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